Adthena’s mission is to revolutionise search marketing through “unrivalled competitive clarity”. It serves hundreds of the world’s largest advertisers through its patented “Whole Market View” of organic and paid search. Leveraging machine learning, the platform indexes information hourly, processing over 10TB of new data, indexing 500 million adverts and 200 million keywords in 15 different languages each day. The segmented data is presented in an intuitive format, helping digital marketers to understand their landscape and acquire more customers.
Pitch for Adthena
Role - Interaction design conception
Year – 2017